Valentine’s Day Campaign – Ana Luisa Jewelry

Sohee Shin

Ana Luisa Jewelry - Valentine’s Day Campaign

💍 Project Description

A cinematic product video that tells a deeper story.
I created a heartfelt product film for Ana Luisa Jewelry. Rather than showcasing jewelry in a traditional product-focused way, I designed a visual narrative celebrating self-love and elegance in solitude.
I was fully hands-on—scripting, modeling, filming, and editing the entire piece over the course of two days. Every detail was intentional: soft natural lighting, intimate close-ups of the product, graceful hand movements, and warm color grading that reflect and connect to the viewer.
The main idea was that valentine's day isn’t only something you receive from others, but something you can give yourself. It’s storytelling through visuals, and it sells by connecting.

📣 Why It Matters

This video is a great example of how I blend cinematic visuals with storytelling to drive emotional impact and product interest. I don't just showcase an item—I make the viewer feel something. Emotion is what sells.
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Posted May 12, 2025

Created a cinematic product video for Ana Luisa Jewelry focusing on self-love.

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