BINANCE US 🇺🇸 APP PROMOTION

Discover the reimagined Binance.US 🇺🇸 app

Welcome to the exciting launch of the redesigned Binance.US app! Today, we are thrilled to present a reimagined experience that transforms how you navigate the world of cryptocurrency. Our latest update, is packed with thoughtful enhancements that make your crypto journey easier and more intuitive than ever before.

With a fresh look and feel, the new app allows you to access key features with just a tap—whether you’re buying, trading, or managing your portfolio. We believe in creating a seamless experience that builds trust and empowers our customers. 

Join us as we take you on a tour of this motion design to unveil this new chapter for Binance.US, enhancing not only functionality but also engagement and excitement for our users. Happy exploring!

When you open the latest version of the Binance.US app, you’ll see a brand new home screen that brings the features you need to your fingertips. You can quickly buy, trade, and stake crypto, preview live charts and prices, search for 150+ cryptocurrencies, and more. It’s all more immediate and engaging, to give you greater control over your crypto. (Credit: Binance.US app case study)

Driving the redesign is our all-powerful design system called “Facet”, a nod to our brand’s signature diamond-inspired logo. “Think of it as a well-organized toolkit full of resources and components, each with its own set of instructions,” said Leo Arten, our Product Design Manager. “Collectively, these components help streamline the creation of a more consistent and cohesive Binance.US product and brand experience.” 

- (Credit: Binance.US app case study)

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