Mock Project: Jewellery Artist's Brand Story (Short Blog Post)

Veronika Lang

Brand Strategist
Writer
Google Docs
Fantastic stories enchant young and old, be it about a fairy who grants wishes , a cat who wears boots or a beauty who turns a beast into a handsome man, fairy tales are a big part of many people's childhood.
But why keep the magic of these stories only for children? The founder of Faithfully Yours had the same thought and decided to use her enthusiasm for jewellery making to create enchanting pieces for the growing generations to wear and carry with them a little piece of magic to brighten up their everyday lives.
Amanda Eloris wanted to emphasize the close connection to nature in her pieces, which is shown in a lot of fairy tales, by incorporating elements of wood and pressed flowers in her earrings and necklaces, as well as tiaras, combining them with gold, silver and copper.
She manipulates the metal pieces of different shapes with various tools, delicately incorporating the natural elements into each new piece of jewellery.
"It makes me really happy to create pieces inspired by my favourite childhood fairy tales and seeing other people wear them with so much joy is just amazing.” - Amanda Eloris
Her very first collection was based on her favourite childhood story, Beauty and the Beast. She crafted magical jewellery pieces inspired by Belle's story, using real dried roses and delicate designs that made her customers fall in love with her craft for the first time.
Not long after the first release, Amanda surprised her customers with two more collections consisting of new magical pieces inspired by the stories of Peter Pan and Alice in Wonderland.
She hand-picks all of her materials and the flowers she uses for her jewellery are forged from her own garden. All of her pieces are made by her from start to finish with the utmost care and love, which shows in each and every one of her designs.
But not only is Faithfully Yours adored for its beautiful and magical designs, it also takes great care with its packaging, which is plastic free and includes cute little sticker freebies as well as jewellery care instructions that are sent with the package in a whimsical envelope sealed with dried flowers and beautiful wax stamps.
Now, if you are curious about these magical pieces and want to see what else Amanda has created, go follow the link below and stop by at her website. I can guarantee you will be enchanted by the magic of her pieces and maybe one of them will find its new home with you!
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