As the first full-time Product Marketing Manager at Alkemics (acquired by Salsify in 2021), I was in the Product Leadership team and implemented the PMM processes from scratch, including:
- Positioning & Messaging
- Go-to-market strategy(new markets and verticals) and Launch Process
- Pricing & Packaging
- Sales Enablement
- Hiring and team management
Growth 2019 - 2022 (167% or 39% yearly)
0 likes · 3 views · Jan 17, 2025
First full-time Product Marketing Manager, I was in the Product Leadership team and implemented implemented the PMM processes from scratch.