Define your Product Marketing Processes from Scratch

As the first full-time Product Marketing Manager at Alkemics (acquired by Salsify in 2021), I was in the Product Leadership team and implemented the PMM processes from scratch, including: - Positioning & Messaging - Go-to-market strategy(new markets and verticals) and Launch Process - Pricing & Packaging - Sales Enablement - Hiring and team management Growth 2019 - 2022 (167% or 39% yearly)