Pet Fit - Visual Identity

That was a brand that I created during my intern time at a big company. This product was called Pet fit because it is an APP with a device to be attached to the dog’s collar, through which the owner can monitor the health and well-being of their dog.

Unfortunately, that part of the company was sold before the product could be launched, but I finished my project, and I felt very proud of myself for doing it because it was the first project that I did by myself inside the company.

By the time they asked for the logo, the app was finished, so I used the same colour scheme already used on the application. I wanted to use a heart to demonstrate the love between the owner and their pet, and I also wanted something that evidenced the technology of that product.