Roket Website Design

Tolu Adeniji

Overview

The Roket team approached me to redesign their website after realizing their existing site no longer reflected their brand's energy and personality. Having seen my previous work and confident in my ability to bring ideas to life, they trusted me to create a fun, vibrant, and engaging design that truly captured the spirit of Roket and resonated with their audience.

Challenges

Roket’s previous website lacked the clarity and energy needed to effectively communicate their unique features and playful brand personality. They wanted a redesign that would present their offerings in a clear, fun, and engaging way something that would resonate with both new users and returning fans while capturing the essence of what makes Roket stand out.

Process

1. Discovery and Research
To capture Roket’s vision, I researched their brand, competitors, and target audience aiming to strike the right balance between playful energy and clean simplicity, all while staying true to Roket’s core identity.
2. Design Iterations
I designed multiple high-fidelity mockups to bring the vision to life, focusing on a clean, modern aesthetic and intuitive interactions. Each iteration explored different approaches to color, typography, and imagery—crafted to reflect professionalism and innovation. The client then selected the direction that best captured their vision.
3. Collaboration
Throughout the process, I collaborated closely with Roket’s team to refine the designs and navigate technical constraints. Regular feedback loops helped keep everything aligned, ensuring the final product stayed true to the original vision.
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Posted May 26, 2025

Redesigned Roket's website to capture their brand's spirit and engage users.

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Portfolio Website for Tolu Adeniji
Portfolio Website for Tolu Adeniji

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