Fitness Personal Training Website

I met with Michelle Wilson, a local fitness personal trainer, who's goal is to make her side gig into a full-time job in the next year. Passionate about fitness, she has competed in bodybuilding, ran a few marathons and coached a handful pilates classes, she wanted to start a business around her expertise (Fit Body Warrior).

At the time of starting her website, she was juggling between 12 clients.

The goal was a strategy that would help he become more discoverable online through organic search. I aimed to create a website using keywords and SEO strategies that would help her rank higher in local Google search results (before she was not ranked in any page). Transfer her domain and site from Kajabi to Framer for more customized flexibility.

An 8-page website that includes a blog and a page for each program/plan.

On-site SEO strategies to rank on the first page on Google (now performs faster than the top 5 competitors).

Redesigned new lead magnet

Redesigned new forms and guides to match branding

Business cards and digital assets.

View the live website here! https://fitbodywarrior.com/

A week after launching, Michelle was able to close 2 new clients from her new website. Fit Body Warrior is now in Google search results. I advised my client to collect reviews from her past clients to help move her up in the rankings.