B2B SaaS SEO & AI

B2B SaaS SEO & AI Visibility Strategy (Lead Generation Focus) Led a full SEO and AI visibility strategy for a B2B SaaS platform targeting mid-market companies.

The project started with a technical and semantic audit, identifying gaps in site structure, weak internal linking, and lack of content aligned with high-intent queries.

I developed a content and SEO strategy focused on:

• High-intent keyword targeting (BOFU/MOFU) • Creation of use-case and comparison pages • Internal linking and content clustering • Optimization for AI visibility (structured content, FAQs, entity alignment)

Results

Significant increase in qualified organic traffic

Improved rankings for commercial keywords

Better visibility in AI-driven search tools

Increase in inbound demo requests