vivo X100 Series | Digital launch campaign | India
Akhilesh Devgan
The vivo X100 Series stands for tech innovation and next level of imaging, so creating a design language that depicts both was significant to us. It's sleek & elegant design of the camera module served as the guiding star and set the tone for the vivo X100 series design language which seamlessly integrated the camera module to our digital assets creating a cohesive & visually appealing design.
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Posted Aug 13, 2026
The vivo X100 Series is the latest Android flagship smartphone to launch in India. This project aimed to execute a comprehensive digital marketing campaign to successfully launch the vivo X100 Series in the Indian market. Leveraging various digital marketing channels and strategies, the campaign will focus on creating brand awareness, generating buzz, driving engagement, and ultimately boosting sales for the vivo X100 Series.
