Contra x Wix Studio Reels as a Partner Creator by Ismel FigueroaContra x Wix Studio Reels as a Partner Creator by Ismel Figueroa

Contra x Wix Studio Reels as a Partner Creator

Ismel Figueroa

Verified

1 collaborator

Completed work

Content Creator

Video Editor

Visual Designer

Canva

CapCut

Advertising

A Contra x Wix Studio Creator Partnership

How Do You Bring Creativity to Life?

As a full-time creative working across platforms like Kajabi, Shopify, and Wix Studio, I know how fast-paced the digital world moves. But sometimes, despite doing great work behind the scenes, it’s hard to show what the process actually looks like — and even harder to connect with others who do what you do.

That’s where this collaboration with Contra and Wix Studio came in. I’ve been part of Contra as a Creator Partner, and earlier this year, Desiree (Social & Digital Media Manager at Contra) reached out with an idea:

“Let’s showcase what it really looks like to be a web designer.”

She sent me two video concepts:

A Day in the Life of a

Web Designer

View post on Instagram

Behind-the-Scenes of a

Wix Studio Web Designer

View post on Instagram

And I was instantly in :)

I jumped into planning and script ideas. Desiree was an amazing collaborator — super open to my style, and together we found a tone that felt authentic and relatable.

We knew that if we got this right, it could be a resource and a vibe-check for fellow designers out there.

So, I recorded, edited, and packaged up two Reels:

One capturing a raw, honest look at my typical workday.

The other showing the step-by-step breakdown of how I design with Wix Studio — from concept to client delivery.

Both Reels launched on Contra’s social channels — and the feedback from the community was amazing. Designers commented, DMs rolled in, and other freelancers reached out saying they felt seen.

That kind of engagement is exactly why I create — not just to show work, but to share the experience behind the work.

Now, I continue to collaborate with Contra, and there’s exciting news knocking at the door 👀

Something new is coming this June 2025 — and as a proud Contra Creator, I’m genuinely thrilled for what’s ahead.

Stay tuned.

P.S. One of the Reels was even featured in Contra’s monthly newsletter, which reaches over 1 million independents around the world — giving even more visibility to the creative process behind freelance design.