Enhancing Customer Retention with Machine Learning by Apparao PrattipatiEnhancing Customer Retention with Machine Learning by Apparao Prattipati

Enhancing Customer Retention with Machine Learning

Apparao Prattipati

Apparao Prattipati

Used Analytics/Machine Learning to understand the relationship between customer consumption of a product and renewal/churn data, enabling the Sales Team to intervene earlier, before Churn actually occurred
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Posted Apr 5, 2024

Implemented machine learning models to analyze large datasets of telemetry/consumption and renewals to accurately predict propensity to churn