D2Games.com | Shopify Store | Online Digital Game Key Codes

Mahrukh Khan

Web Designer
UX Designer
Web Developer
Canva
Figma
Shopify

Rebuilding a Shopify Store with Extensive Customization

This case study details the development process of a custom Shopify store for M. Khalid Jamil, a UK-based merchant (dutchsupermart). The project involved transforming a semi-functional WordPress website into a fully optimized Shopify store with a unique user experience and seamless API integration.

EMPIRE THEME - DEFAULT
EMPIRE THEME - DEFAULT

Functionality Issues: The client's original WordPress website faced several challenges, including issues with connecting the h4g.io API.

Theme Customization: The chosen Shopify theme, "

EMPIRE

" by PIXEL UNION, required significant customization to meet the client's desired UI/UX, which differed significantly from the theme's default layout.

Solutions:

Theme Selection and Adjustments: The "EMPIRE" theme served as a starting point, but extensive code modifications were necessary. This involved editing Liquid, HTML, CSS, and JavaScript to achieve the desired design and functionality.

Custom Cart Development: The default dropdown cart in the "EMPIRE" theme was replaced with a comprehensive side cart (drawer cart) that dynamically updates upon product addition. The new cart displays all added items, total price, checkout options, and recommended products.

Enhanced Content Sections:

A custom video section showcases trailers for the latest games.

A custom highlight banner displays more than four highlights, exceeding the theme's default limit.

An animated countdown section highlights the client's achievements (feedback, orders, etc.).

A custom USP (Unique Selling Proposition) section focuses on the merchant's key strengths.

Product Page Optimization: Each product page received a custom tab section, offering detailed information through organized tabs.

Custom "About Us" Page: A bespoke "About Us" page was created with custom graphics and content, featuring another animated counter section showcasing the client's additional USPs.

Email Design and Integration: Custom email templates were designed with HTML code, including email banners, to maintain brand consistency.

API Integration: The h4g.io API was successfully connected and configured, ensuring seamless functionality within the Shopify store.

Results and Learnings

The project resulted in a fully functional and customized Shopify store tailored to the client's specific needs and vision.

The custom side cart significantly enhances the user experience, promoting product interactions and potentially increasing conversion rates.

The custom content sections effectively showcase the client's offerings and brand identity.

This project highlights the importance of:

Customization: Tailoring the UI/UX to meet the client's vision and target audience.

Technical Expertise: Extensive code manipulation and API integration skills.

Communication and Collaboration: Working closely with the client to understand their needs and ensure successful project completion.

This case study demonstrates the ability to transform a non-optimal website into a robust and customized Shopify store, showcasing a strong combination of technical expertise and client-centric design thinking.

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