Akams (@akams_) is a young French rapper from Grenoble. He began his career in 2019 in the group OGZN (@ogzn_) with Neymo (@neymo_) and Tsar XI (@tsar.eleven).
To enable him to carry out some solo projects, we worked together to develop his visual identity. This takes shape through his photos, clips and logo.
As the logo is the first thing the public sees, we attached particular importance to it. Throughout the project, several surveys were carried out with the target audience to validate the legibility and message of each selected proposal.