Personal Portfolio Website made in Framer/Figma

Manolo

Manolo Bevia

Personal Branding: A Designer's Digital Identity

Project Overview

Project: Personal Portfolio Website Role: Designer Tools: Framer, Figma URL: manolobevia.com
Homepage Visual
Homepage Visual
Full modal dialog menu.
Full modal dialog menu.
Hero image for case study sample
Hero image for case study sample
Header section for About page.
Header section for About page.

The Challenge

As a designer, I needed a portfolio that would do more than just showcase my work—it needed to embody my philosophy and demonstrate my unique position in the market. The challenge was creating a digital presence that would:
Key Objectives:
Communicate my "clarity beats cleverness" philosophy immediately
Showcase both design and creative capabilities
Stand out in a saturated design market
Convert visitors into potential clients quickly
Reflect my approach to solving complex problems with simple solutions

My Philosophy in Action

"Clarity beats cleverness" isn't just a tagline—it's the foundation of how I approach every project. My portfolio needed to prove this principle through its own design and functionality.

The Solution

1. Bold, Direct Messaging
"Introductions Can Wait" - Immediately signals confidence and cuts through typical portfolio fluff
Lead with work, not biography—visitors see value before personal story
Clear positioning: "Designer, Builder of Digital Products"
2. Minimal, Purposeful Design
Clean typography that enhances readability
Strategic use of white space to create focus
Consistent visual hierarchy that guides user attention
No unnecessary animations or clever interactions that distract from content
3. Work-First Navigation
Projects displayed prominently on homepage
Each project gets equal visual weight
Clear project categorization showing range of capabilities
Quick access to project details without overwhelming navigation
4. Strategic Project Selection Curated portfolio showcasing diverse capabilities:
Cornell University - Large institution/enterprise work
Daikin Hero Cloud - B2B SaaS scaling challenges
PlowNow - MVP/startup experience
ATANY - E-commerce/consumer products
5. Framer Implementation
Smooth animations and micro-interactions
Responsive design built with Framer's capabilities
Fast loading times across all devices
Clean, organized component structure

Design Decisions

Typography & Visual Hierarchy
Bold, confident typography that reflects personality
Strategic contrast to create clear information hierarchy
Consistent spacing system throughout the site
Color & Branding
Minimal color palette that puts focus on work
Professional yet approachable visual tone
Consistent brand voice across all touchpoints
User Experience
Intuitive navigation that doesn't require explanation
Quick loading project previews
Clear calls-to-action for potential clients
Mobile-optimized experience for busy professionals

Key Learnings

About Personal Branding
Authenticity resonates more than perfection
Clear positioning attracts the right clients
Your portfolio IS your product—treat it as such
About Portfolio Design
Less is often more—every element should serve a purpose
Show, don't tell—let the work speak for itself
Mobile experience is often the first impression
About Client Psychology
Clients want confidence, not complexity
Clear communication builds trust immediately
Demonstrating process is as important as showing results

What Makes This Different

Unlike typical designer portfolios that focus on aesthetic appeal, my site bridges creative and strategic thinking by:
Showing range across different industries and project types
Demonstrating process through clear case study structure
Building trust through confident, clear communication
Proving capability by the portfolio's own design and user experience
The portfolio itself becomes a case study in effective digital product design, showing potential clients exactly what they can expect when working with me.
Ready to see how I can bring this same clarity to your project? Let's discuss how I can help transform your complex ideas into clean, intuitive digital experiences.
Like this project

Posted Sep 23, 2025

Designed my portfolio in Framer with "clarity beats cleverness" philosophy. Clean design and strategic messaging that converts visitors to premium clients.

Likes

2

Views

16

Timeline

Aug 15, 2025 - Sep 15, 2025