I acted as a marketing strategist and Content Creator for this particular project. Client did not have a brand guide or a target audience. As the Marketing Strategist I conducted my own research and from there went on to the content creating. I had my own vision and brought it to life by researching sounds, typography, and the perspective of the video.
I eventually decided to create this from the perspective of the consumer to draw attention and bring in other consumers, with the message of personal health and wellness that anyone could relate to.
The end product was a result of spending a set number of hours in the space of the local cafe and decided what to show off and give attention to. Not only the space but the products including items from their menu and items in their in store boutique.
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Posted Mar 10, 2023
Create meaningful and engaging vertical video content to promote local cafe, boutique, and studio.