Here is a quick brand

Here is a quick brand guidelines concept I put together for a fictional beauty brand, "Velure Beauty". My goal was to create a cohesive visual identity that feels elegant, soft, and premium.

The guidelines include:

Logo & Typography: Pairing clean lines with Cormorant Garamond and Montserrat.

Color Palette: A soft mix of Dusty Rose, Warm Blush, Champagne Gold, and Deep Mauve.

Brand Elements: Developing a floral pattern and a minimal, dewy imagery style.

This project was a great way for me to practice layout formatting and building a consistent brand voice across different assets.