OnPoint – Project Management Software

OnPoint – Project Management Software Promo

Description: A 68-second promo video for OnPoint, a project management platform for teams. The brief was to show everything it does without overwhelming the viewer, so I told the story as a simple problem and solution. It opens with a bold line about how hard managing multiple projects is, then the logo arrives and the dashboard takes over. From there the video walks through the main features one at a time: a clear overview of every project, tasks and subtasks with live progress, team conversations, and easy file uploads. It ends on the logo and website for a clean call to action.

The look is built on a flowing gradient of purple, pink, and red that gives the video energy and keeps the transitions smooth. The lime green logo pops against it as the brand's signature colour. The dashboard screens are shown in 3D perspective and then settle into a clean full-frame view so every feature is easy to read. Short, large text lines guide the viewer through each scene.