Local SEO & Google Business Profile Growth Case Study Project Overview
I helped a local business improve their Google Business Profile performance. The goal was to increase calls, website clicks, and customer reviews by improving local visibility on Google.
What I Did
Optimized the Google Business Profile
Improved business information and categories
Added relevant updates and content
Focused on local search visibility
Monitored performance and made improvements over time
Results (Before & After) Call Growth Over Months
Before: 42 business calls
After: 117 business calls
Calls increased steadily after optimization, showing better local visibility and customer interest.
Website Clicks
Before: 120 clicks
After: 343 clicks
More people started visiting the website directly from Google search and maps.
Reviews Growth
Improved review count and online presence
Business gained better trust and credibility
Stronger local reputation on Google
Final Outcome
The business experienced:
More phone calls
More website visitors
Better online trust
Stronger local presence
This helped the business attract more local customers without paid ads.
Like this project
Posted Dec 23, 2025
Improved Google Business Profile for a local business, boosting local visibility and customer engagement.