Booked by Ironwood — an

Booked by Ironwood — an AI-powered booking and follow-up system for Ironwood Tree Service, a solo tree contractor in Council Bluffs, Iowa.

The problem: contractors lose jobs to phone tag. Customers call during work hours, hit voicemail, and book with whoever picks up first. The owner burns hours on the phone and eats no-shows.

What it does: customers book themselves in 60 seconds — pick a service, snap a photo of the tree, grab a time slot, get instant confirmation. On the owner side, Dale's dashboard puts every job on one screen, with automatic SMS confirmations plus 24-hour and 2-hour reminders that cut no-shows. The stats bar proves the ROI: 13 bookings this week, 4 hours of phone tag eliminated.

Why I built it: this is the working demo for a sellable product — the same system I offer local contractors as a $1,250 setup. One build, reusable for every tree service, plumber, and roofer who'd rather be on the job than on the phone.

Built with Lovable. (SMS automation is simulated in the demo; production wires to the client's own number.) https://x.com/ShredderBeat/status/2104558345222852638