Soft Coffee - Branding

Soft Coffee represents a novel coffee venture dedicated to providing its customers with a one-of-a-kind and calming coffee encounter. The brand's objective is to distinguish itself amidst the bustling coffee industry through a product that offers a unique flavor, fragrance, and identity

Schedule: 2 weeks

Deliverables: Enumerate a few of the deliverables provided by the independent contractor.

• Crafting a comprehensive branding strategy tailored to Soft Coffee.

• Designing packaging that mirrors the brand's top-notch caliber and distinctive character.

• Formulating a brand narrative and positioning that strikes a chord with the intended audience.