The client required an accurate and reliable way to track Calendly booking events directly from their website. Their existing analytics setup was incomplete, resulting in missing or inconsistent booking data. My goal was to implement a seamless tracking flow across GA4, GTM, and Facebook CAPI (server-side) to improve attribution and reporting accuracy.
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Posted Apr 18, 2026
The client required an accurate and reliable way to track Calendly booking events directly from their website. Their existing analytics setup was incomplete,...