Dreft | Launch Campaign
Andy Tasso
What I delivered:
• Campaign concept and product storytelling
• Demo films for YouTube and social media
• Short social hooks, built to catch attention fast
• Performance creative versions
• Motion and post-production
• AI-generated assets for visual development and animation
©2026 Dreft
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Posted Oct 27, 2026
Dreft's new laundry sheets became a launch campaign that turns product demos into stories, with short social hooks I developed and animated.
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