Writer Way App

Esther Joy

UX Researcher
User Researcher
Figma
Google Drive
Procreate
Overview 🔎

Explore the World of Writing with Other Authors

Writers block meets the new kid on the block 🤝
We all Have strokes of creative inspiration come over us, but often we write them in a book and forget, never bringing our work to its true potential and possibly inspiring others.
We Interviewed Users who may know this struggle
We understood the read struggle of writers block
We Created a prototype solution and tested it out.
Project scope 🛣
This project was a group mentorship experience that also helped us teach graphic designers design thinking
Gen-z & Millennial Creative Writers
We interviewed 7 individuals who expressed their enjoyment of creative writing.
Based on the interviews/workshop we set up a persona to refer throughout the entire product development process.
Research 🔬
Gen-z & Millennial Creative Writers
We interviewed 7 individuals who expressed their enjoyment of creative writing.
Based on the interviews/workshop we set up a persona to refer throughout the entire product development process.

Ux Testing

To validate the prototype, we did a testing round with the target users in order to receive feedback
Mobile and tablet Ui Was designed
Takeaways 📣
This was an enjoyable project and sparked my love for simple, clean and clear Ui design. if I were to do it again
Would Create More Wireframes after interaction model
Would Interview More Users
would expand on the social feature of the app
Communicated with group members more clearly so I am not doing everything
Created more compounds in Figma ( to use for other projects)
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