PPC CAMPAIGN
shahbaz khan
Lead Generator
Digital Marketer
SEO Specialist
Google Ads
Google Analytics
Google Search Console
Shobisolutions.com
Project goal
Creating a Facebook Lead ad to get data from the first party
Not enough keywords to test wrong niche which lead to wrong keyword research
Missing website description and META description
Unclear Call to Action
Solution
I researched the entire keyword along with market research
Advised a suitable ad campaign type
Bidding on keywords with less traffic
Instead of going for a broad match keyword, I ended up using exact match keyword
