Update the Shop Smiles website to a more user friendly experience that captures the customers attention and informs them of the products they would like to purchase. Encourage customers to mix and match products to create a custom bundle of products. Ultimately move users away from amazon and direct them to purchase from the website.

THE SOLUTION

Designed a mobile-first strategic website, prioritizing user-friendly navigation for seamless interaction. Orchestrated a tailored photoshoot, capturing authentic moments of individuals engaging with the products to establish a genuine emotional connection with the target audience.