818 tequila is a women-led brand crafted with passion and pride in Jalisco, Mexico. Hand-crafted tequila brand committed to uplifting the women and men who make it, founded by Kendall Jenner.
🚀 My mission
As the brand continues to grow and evolve, it has recognized the need to migrate its website to Shopify to improve the customer experience and streamline operations. The challenge is to ensure that this migration is carried out smoothly while preserving the established brand identity.
👉 Migration with established brand identity
Ensure that this migration is carried out smoothly while preserving the established brand identity.
👉 Information Accessibility
optimize the website by providing more information and making it easier for users to access.
👉 Video content optimization
Optimize its website by prominently displaying its video content and making it easier for users to access.
For brand's recipe page, which offers more than just a straightforward list of ingredients and instructions. Instead, we made the recipe section a place where customers can be inspired and have fun. The recipes are presented in a way that is both informative and playful, encouraging customers to experiment and have fun with their cocktails.
This feature is a testament to 818's commitment to delivering exceptional experiences to its customers. By combining clarity with creativity, the brand is able to offer a unique and memorable experience that sets it apart from the competition. Whether you're a seasoned mixologist or a beginner, the recipe page is the perfect place to get inspired and have some fun with your cocktails.
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Posted Nov 11, 2023
Revamped 818's online identity on Shopify, integrating captivating video content and optimizing for mobile, enhancing user engagement and brand resonance