Influencer Marketing

Social Media Marketer
The Cirqle
The Cirqle powers creative campaigns to accelerate and elevate your business. Our platform empowers thousands of creators - from bloggers and local creatives to celebrities- to create an impactful, stylish, and easy-to-manage campaign and to accurately distribute high-quality content at any scale. At the Cirqle, I helped managed campaigns and content creators for brands such as: NexGard (Boehringer Ingelheim), P&G, MMC, The NYC Garment District Alliance, 100PLUS Active (Singapore) and more. My job as the Trainee Campaign Manager included: • Support the Campaign Managers Team to outsource and identify key influencers, bloggers, and talent across various social platforms. • Communicate with clients to gain a clear understanding of what they are striving to achieve with the campaign, and using that information to assemble detailed, informative briefs to propose to influencers. • Communicate with Influencers about new campaigns, announcements of new features and more. • Maintaining relationships with the content creators throughout and after the campaign. • Point of contact between brands and influencers. • Defined and tracked the KPI's. • Analysed and reported performing data (e.g. demographics, audience engagement etc.). Besides working with the Campaign Managers Team, I have also supported the Social Media Manager to: • Maintain The Cirqle social media platforms (Instagram, Facebook and LinkedIn). • Gather content for the third edition of the Cirqle Newspaper series.

2019

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