Social Media Management

Grew CEO’s TikTok account to 38K followers with a consistent engagement rate of 12% or higher on all short form videos within 6 months

Tracked, analyzed and reported weekly analytics and KPIs through customizable dashboards to ensure goals were being met 

Developed and produced short and long form video content across 3 social media channels resulting in over 40,000 total follower growth 

Scripted video content and created video strategy which resulted in over 3 million views

Maintained brand integrity through following a content pillar strategy while keeping up with the latest trends to maximize video exposure