Log Design: CARV Projects
Andrea Pascual
Brand Designer
Brand Strategist
Logo Designer
Adobe Illustrator
Adobe Photoshop
Procreate
Wordmark
Client
CARV Projects
Discipline
Interior Design
Location
Toronto, Canada
The Problem
Design logos for CARV Projects, a woman-owned interior design studio in Toronto. Logos must embody the essence of the brand.
The Solution
Create the CARV wordmark. Make it bold, like the brand, in its contrasting shapes and unlikely curves.
Design the CARV icon, a "carved out" shape that's reflective of the brand's name. The curves of the icon signify connection. The icon is custom and luxury, and embodies the brand qualities: experiential, energetic, contemporary, and progressive.
Stationery mockups
Logo lockup
icon
Alternate wordmark
Alternate icons
