Fantabase is a mobile app designed to help fantasy football players make faster, smarter decisions by centralizing news, roster data, and AI-driven insights in one place. The goal was simple: reduce noise, save time, and give users an edge without overwhelming them.
Improvs.com handled the product end to end, from UX and design to mobile development, backend architecture, and AI integration.
The Challenge
Fantasy football players rely on too many fragmented sources: social media, injury reports, articles, spreadsheets, and chat threads. This creates decision fatigue, missed updates, and slow reactions during critical moments.
The challenge was to:
Aggregate large, constantly updating datasets
Personalize content per user and roster
Deliver insights instantly, especially on mobile
Make AI feel helpful, not gimmicky
All while keeping performance fast and the UI calm.
The Solution
We built Fantabase as a mobile-first product with personalization at its core.
Key features include:
Sleeper account sync to instantly import leagues and rosters
Player watchlists that drive a personalized news feed
A scrollable, curated feed filtered by what actually matters to the user
An AI assistant, Howie Wynn, that provides roster-specific advice, updates, and explanations in natural language
The product was designed to feel effortless: open the app, scroll once, know what to do.
Technology & Architecture
Cross-platform mobile app with performance-optimized lists and animations
Backend designed for real-time updates and scalable data ingestion
AI workflows built around contextual awareness, not generic prompts
Caching, pagination, and indexing to support large datasets without UI lag
Every technical decision was driven by one rule: speed under pressure.
Results
A product that handles live sports data without performance degradation
Clear improvements in user engagement through personalized feeds
AI interactions that feel actionable instead of speculative
A scalable foundation ready for additional sports and features
Fantabase successfully transformed fantasy football from scattered inputs into a single, focused experience.
Takeaway
Fantabase is a strong example of how thoughtful design, solid engineering, and practical AI can turn a complex problem into a simple daily habit.