Utilizing national pride for good by creating The drying flag
Miks Bergmanis
Campaign for National Blood Donation Center. Utilizing the national pride to engage the broader society in the conversation and participation of blood donation.
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Posted May 23, 2025
Only 41% of Latvians donate blood—so we drained the flag to match. A patriotic wake-up call to inspire a new wave of heroes.
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Jan 15, 2025 - Apr 23, 2025
