When potential clients visited Amy's Beauty via their primary Google Maps listing, they encountered a broken link leading to a 404 error page. This meant the business was actively leaking digital leads to competitors.

To solve this, I designed and built an end-to-end operational platform on Base44 that pairs a high-converting single-page landing site with an automated, 24/7 AI Booking Concierge connected directly to an internal database.

Broken Conversion Funnel: The salon’s main booking page (book.heygoldie.com) was non-functional.

Lost Revenue: Local searchers couldn't lock in appointments after business hours.

Manual Overhead: Managing inquiries manually led to slow response times and missed booking requests.

Responsive Landing Site: Built a minimalist, luxury salon web page optimized for fast loads and clear service navigation.

24/7 AI Concierge Widget: Embedded a public-facing AI Superagent capable of answering service questions, explaining treatment details, and collecting client booking information in real time.

Schema-Validated Database: Configured native database collections to capture customer names, contact numbers, selected treatments, and specific client styling notes.

Payload Generation: When a client completes a chat session, the AI calls the Create Appointment function to insert a structured record directly into the database collection.

Conditional State Engine: A background data event immediately evaluates the newly created row and automatically transitions its status field to Pending Review.

Owner Notification: The pipeline fires a formatted confirmation notice payload to alert the business owner of new incoming appointments for review.