The focus was on putting all the key information — date, location, distance — in one easy-to-scan layout. Bold visuals, energetic tone, and clear CTAs help build excitement and drive urgency without overwhelming the reader.
Promotional Campaign Flow
Tools Used
Figma (Design, layout, prototyping)
Klaviyo (Platform compatibility and export planning)
Responsive principles and email UX best practices
What’s included
Hero section with event name, date, and a main CTA to register
Key event details (when, where, distance) displayed clearly for fast understanding
Motivating copy to create a sense of energy and community
Multiple CTAs placed where they naturally guide the reader to take action
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Posted Feb 28, 2025
An event announcement newsletter designed to drive early sign-ups. Built in Figma and ready for Klaviyo.