Explainer Video: American Express | Project Plan It
Sonia Bashash
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Posted Nov 2, 2023
Over the years, we've crafted a series of these videos to showcase various AMEX products. One highlight is the 'Plan it' project, where we dive into a fresh fea
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American Express Bank
Over the years, we've crafted a series of these videos to showcase various AMEX products. One highlight is the 'Plan it' project, where we dive into a fresh feature that brings flexible monthly payments to the audience. Our goal was to stick to AMEX's brand guidelines while creating a video that's both dynamic and easy to grasp, giving a clear visual representation of this exciting new addition.