Happy Nature | Social Media

The Happy Nature project represents a fictional company specializing in natural products, encompassing both food and cosmetic items. Our commitment is to promote personal health and the well-being of planet Earth.

Below, I present the posts developed for Happy Nature's social media, including the branding and packaging design, all of which were created by me.

For this project, I decided to present a design that would create comfort, where customers could feel at ease and embraced. Always keeping in mind not only to promote self-care but also to promote care for our planet.

As for the colors, I used variations of colors that directly evoke nature, such as green, directly linked to nature, the freshness of the countryside, the healthy atmosphere it brings. Brown brings a sense of security and comfort with our products, and yellow represents our sun, our happiness, and optimism for a better future. These are colors that generate visual comfort and identification for natural products.