#shareyourwork // Designing a Beacon of Hope Thrilled to sha...
Katie Borg
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Posted Oct 22, 2025
#shareyourwork // Designing a Beacon of Hope Thrilled to share my work on the "Your North Starg" campaign for Alkeus Pharmaceuticals, supporting families aff...
#shareyourwork // Designing a Beacon of Hope
Thrilled to share my work on the "Your North Starg" campaign for Alkeus Pharmaceuticals, supporting families affected by Stargardt disease.
My task: create a central illustration that was both a poignant image and a flexible design system.
What I did:
✨ Illustrated a guiding scene: A child and caretaker under a unique north star.
✨ Extended the brand: Adapted the artwork for print materials and advisory board assets, managing details from concept to vendor coordination.
This project exemplifies how strategic design can build a compassionate and cohesive brand world from a single, powerful idea.