Meta ads manager

For this project, I successfully executed Meta Ads campaigns focused on mobile app installs, achieving 6,809 app installs with a total ad spend of ₹303,673.87. By leveraging advanced audience targeting, CPC optimization, and ad creative testing, the campaigns delivered exceptional performance metrics, including:

Over 1.4 million reach and 2.8 million impressions

CPC reduced to ₹4.15 per action, enhancing cost efficiency

CTR improvements, increasing engagement rates

Scaled mobile app installs while maintaining a strong ROI

My strategic approach, which utilized Facebook Ads, Instagram Ads, conversion tracking, and optimization techniques, helped boost app downloads at lower costs, ensuring measurable growth and campaign success.