A conceptual brand identity project

A conceptual brand identity project created for Norvik, a vintage-inspired streetwear brand combining bold typography, timeless aesthetics, and a grounded visual direction.

The design uses an earthy color palette of forest green, cream, charcoal, and sand to create a sense of authenticity and versatility. The expressive serif typography adds a distinctive retro character, while the logo variations and supporting graphic elements establish a cohesive identity for apparel, labels, and brand applications.