Industry Lens | Framer Build
Saima Sikander
Like this project
Posted Nov 20, 2025
IndustryLens is an AI tool that tracks competitor activity across 30+ channels, analyzes key movements, and delivers clear, actionable insights to teams.
Likes
0
Views
0
Timeline
Aug 16, 2025 - Aug 30, 2025
IndustryLens — Competitive Intelligence SaaS Website
IndustryLens — a B2B-focused competitor intelligence SaaS built for marketing, sales, and product teams needing automated competitor tracking, data-driven insights, and intelligence delivered to Slack / email.
My Role
Framer development
UX content structuring
Interactive layout + smooth transitions
Conversion-optimized page flow
The Challenge
IndustryLens handles dense data, automated tracking, and multi-team use cases. The website needed to make the product feel simple, fast, and approachable — without losing its depth.
The Solution
A structured, storytelling-driven layout that highlights pains, explains the product in steps, and uses strong CTAs to guide users toward the free trial.
Results
A clean, high-credibility site that communicates a technical product in a simple way
Improved message clarity through pain-first positioning and step-by-step workflow
Faster conversions thanks to clear CTAs and transparent pricing
Smooth, modern interactions aligned with SaaS expectations