Industry Lens

Saima

Saima Sikander

IndustryLens — Competitive Intelligence SaaS Website

IndustryLens — a B2B-focused competitor intelligence SaaS built for marketing, sales, and product teams needing automated competitor tracking, data-driven insights, and intelligence delivered to Slack / email.

My Role

Framer development
UX content structuring
Interactive layout + smooth transitions
Conversion-optimized page flow

The Challenge

IndustryLens handles dense data, automated tracking, and multi-team use cases. The website needed to make the product feel simple, fast, and approachable — without losing its depth.

The Solution

A structured, storytelling-driven layout that highlights pains, explains the product in steps, and uses strong CTAs to guide users toward the free trial.

Results

A clean, high-credibility site that communicates a technical product in a simple way
Improved message clarity through pain-first positioning and step-by-step workflow
Faster conversions thanks to clear CTAs and transparent pricing
Smooth, modern interactions aligned with SaaS expectations
Like this project

Posted Nov 20, 2025

IndustryLens is an AI tool that tracks competitor activity across 30+ channels, analyzes key movements, and delivers clear, actionable insights to teams.

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Timeline

Aug 16, 2025 - Aug 30, 2025