A 25-second launch teaser for Prism, a concept AI design tool, built around one idea: design at the speed of thought.
Made to land with the sound off. A single line of light draws the word “Design”, splits like light through glass, and resolves into a liquid-chrome prism that carries the whole story: it fans white light into spectral beams, unfolds into the product UI, and folds back into the wordmark.
What’s inside:
A real-time 3D prism with a shifting iridescent chrome surface and a sweeping rim light
Holographic foil typography with shimmer sweeps timed to each landing
Kinetic type with custom easing, per-character stagger and mask wipes
A product moment in glass UI: a prompt types, a landing page assembles, and colour swatches and type specimens fan out like foil trading cards
Match-cut transitions throughout: line to word, prism to panel, prism to logo
A seamless loop, 60 fps, composed natively for 4:3
Prism is a fictional brand created for this piece. Concept, motion design, 3D, UI design and sound edit by me.
Music: “Outside The Dream” by Ashot_Danielyan (Pixabay).
Launching a product and want a teaser that stops the scroll? Let’s talk.
0 likes · 0 views · Nov 11, 2026
