Motion Graphics | Video Ad | Frederick Benjamin

This 2D motion graphics commercial ad video was created for Frederick Benjamin, a haircare line designed for Black men to hydrate, style, and care for Afro hair. The video highlights their daily hydration line, featuring 5 essential products, through upbeat and engaging motion design. Tailored specifically to follow Frederick Benjamin's brand guidelines, the video effectively showcases the benefits of each product. All illustrations, designs, and animations were crafted by me from scratch, ensuring a personalized and cohesive visual experience that aligns with the brand's identity.