Case Study - Marcus Lam

Fazeel Chaudry

Who?

Marucs Lam is a drop shipper who has made over $2 million in Drop Shipping and has helped others achieve success in high ticket e-commerce. He has a returning customer rate of 12% and has made over $200,000 in sales with a 25% net margin from one of his Shopify stores. He is also a coach who helps his students get to $10,000 a month in profit who reached out to me for editing & ideation assistance.

What I did?

- In depth niche audit - Figuring potential outlying format (In-depth courses) - Capitalizing on format loopholes (making 10x better version) - Testing Ideas (Browse & Search
In depth niche audit through market research to identify untapped opportunities
Figuring potential outlying format by identifying high-impact options like interactive workshops (In-depth courses)
identified and capitalized on existing market gaps by developing a 10x better course format that delivers value
Testing Ideas (Browse & Search)

Fazeel is a talented good listener, he learns quickly and he's just a pleasure to work with - motivated, ambitious, and takes initiative. I do not hesitate to recommend him.

Results:

Secured 43 high-value members for Marcus's Paid Skool program at $129 per month.
Successfully grew Marcus's email subscriber list to 5,000 engaged subscribers
Substantial increase in Marcus's customer base, solidifying his position
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Posted Dec 10, 2024

+43 Paid Skool members ($129/mo) +5K Email Subscription

High converting VSL editing
High converting VSL editing
Short form content (YT shorts, reels, etc)
Short form content (YT shorts, reels, etc)
Talking head motion graphics & editing
Talking head motion graphics & editing
Long-form content - Coding with Lewis
Long-form content - Coding with Lewis