Creative Direction, Conceptualize, Team Leader

kurt yocum

Art Director
Graphic Designer
Creative Director
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Project: Lead team of designers to conceptualize, design, mockup and complete custom patterns, shirts, and packaging for multiple clients. Pitch concepts to marketing team. Develop concepts for custom trading cards.
Deliverables: Concepts for shirts and cards, team management, creative briefs, etc.
Responsibilities: As Creative Director, I researched client brands to develop patterns and apparel concepts while directing a team of designers to create products. I developed creative briefs and pitch decks to be used by marketing teams, clients, and designers.
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