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Oh how I love Halloween! In honor of my favorite holiday, I created a party that I would for sure want an invite to - The Witches Brew + Boo. I illustrated a collection of Halloween-themed icons that would be sure to please your most witchy guests. I added this art across a variety of party supplies including, Halloween party invitations and stationery, stickers, a cupcake decorating set, tabletop decor, and more!

If you’d like to discuss licensing this art or if you’re interested in commissioning me to create your next spooky custom-illustrated collection - I’d love to hear from you.

Project Scope: Party Decorations, Spot Illustrations, Icons, Tabletop Decor

My Roles: Illustrator, Surface Designer, Art Director

Inspiration & Theme Setting – I started by dreaming up a Halloween party I’d actually want to attend - whimsical, witchy, and full of charm. I’m happy to work from themes you’d like to explore or propose my own.

Sketching Spooky Icons – I hand-drew a collection of Halloween illustrations including potions, black cats, witch hats, and playful ghosts with a vibrant, lighthearted vibe.

Designing With Purpose – I applied the artwork across a cohesive party collection, keeping scale, layout, and usability in mind for each product type.

Color & Texture Magic – I used bold colors, layered textures, and joyful details to bring each piece to life and create a cohesive, eye-catching look.

Mockups & Styling – I styled the collection with mockups to show how the illustrations could transform party supplies into something memorable and market-ready.

The Problem I Solved With This Project: Many Halloween collections lean too spooky or too generic—this project fills the gap for brands and hosts looking for something fun, festive, and design-forward. I wanted to create a party aesthetic that felt playful, modern, and full of personality.

The Results: The final collection offers a fresh take on Halloween party goods, perfect for brands looking to stand out in seasonal retail or custom event lines. The illustrations bring cohesion and charm across multiple products, making the party experience feel both delightful and unforgettable.

⚫️ View My Full Portfolio: www.hmillerink.com/portfolio ⚫️ Learn More About Me: www.hmillerink.com/about ⚫️ Follow My Art Journey: www.instagram.com/hmillerink ⚫️ Get In Touch With Me: www.hmillerink.com/contact