The Project:

Cash worked closely with the Artist Rights Society of New York (ARSNL) on launching and promoting the first-ever NFT drop from legendary, fine artist Frankie Stella entitled “Geometries.” Cash labs helped the ARSNL and Stella team roll out their vision into a fully operational NFT drop and help perpetuate the narrative of the drop and the context surrounding it in major art world media, securing the drop placements in outlets from Whitewall Magazine to The Art Newspaper: