The raw footage and voiceovers were provided by the client for the TikTok ad. The footage was carefully reviewed and selected, focusing on vibrant and attention-grabbing visuals that align with TikTok's dynamic style. Trendy effects and transitions were applied to enhance the visual appeal and ensure the ad stands out on the platform. Text overlays and captions were added to complement the visuals and provide additional context, catering to viewers who watch TikTok videos without sound.