At eZhire, I played a key role in helping rebrand the company, focusing on creating a visual identity that reflected its innovation and leadership in the on-demand car rental industry. The challenge was to craft a brand design that not only stood out in the competitive UAE market but also spoke to a diverse, international audience.

I developed a modern, streamlined visual identity, ensuring consistency across all touchpoints, from digital platforms to marketing materials. By aligning the brand’s core values with its visual design, I was able to help eZhire strengthen its market presence, create deeper customer connections, and build a recognizable identity that resonates with both local and global customers.