Design & Webflow Development for Allium

Allium is a preventive health platform that helps users understand their risk of developing chronic conditions through AI-powered diagnostics and personalized care plans. The challenge was to communicate a complex, data-driven product in a way that felt approachable, trustworthy, and easy to navigate especially for users unfamiliar with health tech. We partnered with the Allium team to design and develop their website on Webflow, translating intricate medical workflows and AI logic into clear, actionable content and visuals.

The new site was structured to guide users through a streamlined onboarding journey, highlight the value of Allium’s assessments, and build confidence in the product's credibility. We prioritized clean layout, simplified language, and interactive elements to make the platform feel human and intuitive. Working closely with Allium’s internal stakeholders, we ensured that the design aligned with their evolving product vision while keeping conversion goals front and center.

Simplified a complex healthcare product into an easy-to-understand digital experience

Improved user onboarding and clarity of the diagnostic journey

Increased sign-ups and user engagement through a conversion-focused design

Positioned Allium as a modern, credible player in the preventive health space