Overview: CaratLane Expressions UGC is a platform that encourages CaratLane customers to share their personal stories, images, and videos featuring their CaratLane products. Participants can win exciting weekly prizes, fostering a sense of community and brand loyalty.

Simplified Upload Portal: Easy-to-use platform for users to upload images, videos, and share their stories.

Reward System: Weekly winners are chosen and rewarded with exciting prizes.

Community Engagement: Encourages users to connect with the brand by showcasing their unique experiences.

My Role: As the product designer, I was responsible for designing the entire user experience. Using Figma, I created an intuitive interface that made the process of uploading content seamless and enjoyable for users.

What Makes It Unique: The platform's combination of a simplified upload process and a motivating reward system makes it unique, driving participation and fostering deeper connections with CaratLane customers.